Being Social: Better Than Free Advertising

The success of any brand strongly depends on how well people familiarise with it.  An average consumer comes across hundreds of advertisements each day through different forms of media including television, radio, newspapers and many internet websites.  However, the ones…

IGC: wiki?

The consumer-oriented technologies categorised as social media and social networking are transforming the way that people communicate and accelerating the spread of information and wikis have become a dominant tool in the web 2.0 toolbox. This technology have the potential to transform the…

Internal Corporate Blogging: 6 Reasons Why!

An email account has since become the ‘old-school’ method of managing a person’s information.  If it is nearly impossible to find information or  effectively manage your documents, you might be ready for your workplace to introduce a blogging content management…

Enterprise 2.0 Adoption

If you are a business who has been ignoring the fast growing Web 2.0 trend and the spread of different social media platforms, then look out!  The rise of social media has not happened overnight as the power of the…